● By Ahmed Wafi
GRADUAN checks in with Kenneth Chuah on the future of Lotus’s and the secrets to success.
The secret to success isn’t really a secret, according to Kenneth Chuah: It’s hard work and passion that led him to where he is today. Beginning his career as a management trainee at a multinational FMCG company over 20 years ago, Kenneth gained valuable experience during his seven years before making the bold decision of a career switch to join Tesco Stores Malaysia in 2004.
Prior to being appointed as President of Lotus’s in March 2021, he began his Lotus’s journey back when it was still known as Tesco Malaysia as a Category Manager and has worked across a number of product divisions as Director of Trading, Director of E-commerce, Commercial Director, Hardline and E-Commerce and Commercial Director, Grocery. He was appointed as Product Director in April 2016 and has been a key member of the Tesco Management team over the past few years.
Kenneth played a vital role in leading Lotus’s transformation from the all familiar red and blue that was once Tesco to the bright, cheerful and happy colours of yellow and green that is now Lotus’s.
By the start of 2022, you can expect to see all 62 stores throughout peninsular Malaysia painted yellow and green, bringing you a little delight every day. Delighting you even further, Lotus’s have also launched two new stores located in Pulai Hartamas, Perak and Bandar Puteri Jaya, Kedah.
Kenneth noted that the physical rebranding of the organisation is the easy part. “The biggest challenge of rebranding is the change of consumers’ mindset. To be fair, Tesco has been around for over 20 years in Malaysia,” Kenneth explained.
“Through time, we will stress on our commitment to Malaysians. Providing jobs to Malaysians, embedding ourselves as part of the Malaysian community, strengthening our sustainability initiatives and many more. With all these programmes, we will build our brand into the community and this will be much stronger than what it was before (with Tesco),” he continued.
On that note, Lotus’s is looking for bright individuals to join the Lotus’s revolution! You can check out vacancies from Lotus’s by clicking here.
THE FUTURE IS S.M.A.R.T
What can you expect as a new hire? For starters, the Lotus’s company culture is governed by its S.M.A.R.T Values which stand for:
Simple: Simplifying customers’ shopping experience at Lotus’s ensuring their needs are met without any hassle.
Motivated: Your wants are its motivation! Expect Lotus’s to be one step ahead of its customers’ needs
Agile: They are always probing and analysing to act and adapt to the fast-changing needs and trends of the market.
Responsible: Taking accountability for what happens, expect to be met with ethical professionals whenever dealing with the famous yellow and green.
Transformative: Innovation is at the core of Lotus’s! Not only does it aim to lead the market, Lotus’s looks to recreate it and redefine what it means to be a retail store.
As Lotus’s moves into the future of 2022 and beyond, Kenneth expressed excitement on what’s to come. “For me, the opportunities in Malaysia get me excited. The opportunities for Lotus’s in Malaysia is abundant! With 64 stores in the country, I ask myself ‘how can I double that number within the next five years and how can I quadruple that number in the next 10 years?’ This gets me excited every day because the opportunities are endless,” Kenneth continued.
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